Trudy Ledsham is Research Lead on the Scarborough Cycles project with TCAT and is a Ph.D. candidate in the Department of Geography and Planning at the University of Toronto. She is also project manager at Toronto Cycling Think & Do Tank, a research programme focused on increasing cycling for transportation. She previously worked with TCAT as the project manager for an active transportation community based social marketing project with the Region of Peel. Trudy has degrees in Environmental Studies/History (HBA) and History (MA) from the University of Toronto. She sees cycling as a keystone of sustainable urban living.